• Brand Strategy Development
  • Creative Concepting
  • Digital Content Strategy Development
  • Project Planning & Management
  • Website and Video Production
  • Writing: positioning, messaging, draft copy, themes, naming

Typical Deliverables

  • Branding & Marketing Plans: Analysis & Recommendations
  • Annual Reports
  • Collateral: business stationery systems, brochures, and the like
  • Corporate Identity Systems: logos, brand architecture, style guides
  • Digital Media: social media content, motion graphics, testimonial or promotional videos
  • Naming & Taglines

Why Mission Critical?

  • Expertise in developing nonprofit brand strategy, identities, and marketing materials.
  • Have produced: 4 Annual Reports (2 are design award winners)
  • Year-long contract to provide naming, branding, and marketing collateral for a merged business.
  • Year-long contract for brand research, strategy, corporate identity, stationery system, organization style guide for regional charitable organization.
  • Proven record of being efficient & cost effective. We stay on budget and deliver on time.
  • As Mission Critical principals we serve our clients directly. We do not have layers of staff that serve you. In many creative agencies, inexperienced junior staff members often work on nonprofit accounts.
  • We are efficient and work well with large organizations.